It would seem Praia Dourada Hotel is making moves towards a more developed multi-channel digital marketing strategy, by launching a brand new website with it’s very own booking engine.

Praia Dourada Hotel has launched a new SEO optimized website, at http://www.portosantohotels.com/praiadourada/hotel-overview.html, which includes its very own reservations system with a prominent display of special offers and promotions. This would appear to be a move towards a greater digital. The implementation of a booking engine creates a source for reservations in Praia Dourada Hotel ‘s own website, which enables a multi-channel source of reservations by not having reservations coming from just OTA’s (Online Travel Agencies).

This would be a new venture for Praia Dourada Hotel ‘s into innovative and multi-channel digital marketing strategy. The website itself was developed by GuestCentric Systems, that aims to provide digital marketing solutions that were “previously only available at large chains”.

You can check out the new website at http://www.portosantohotels.com/praiadourada/hotel-overview.html