It would seem Vila Portuguesa is making moves towards a more developed multi-channel digital marketing strategy, by launching a brand new website with it’s very own booking engine.
Vila Portuguesa, located in Old Town of radon along the Tagus River, provides a privileged location with views over the Tagus River and part of the Village. Completed in 2014, offers quality accommodation with modern design and themed rooms.
Nearby Geopark Geopark, this accommodation unit is dedicated to people who intend to enjoy nature and enjoy a rest with the utmost comfort and convenience, 100 Mts from the train station.
Vila Portuguesa has launched a new SEO optimized website, at http://www.vilaportuguesa.pt, which includes its very own reservations system with a prominent display of special offers and promotions. This would appear to be a move towards a greater digital. The implementation of a booking engine creates a source for reservations in Vila Portuguesa’s own website, which enables a multi-channel source of reservations by not having reservations coming from just OTA’s (Online Travel Agencies).
This would be a new venture for Vila Portuguesa into innovative and multi-channel digital marketing strategy. The website itself was developed by GuestCentric Systems, that aims to provide digital marketing solutions that were “previously only available at large chains”.
You can check out the new website at http://www.vilaportuguesa.pt.
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